Christians Against Poverty
Campaign Design • Video
Christians Against Poverty offer a fresh start for people who have found themselves in unmanageable debt. There are countless stories of lives transformed through CAPs programs, but many more waiting for the much needed help and support. So CAP approached us seeking videos and campaign designs that would capture the very essence of the organisation and inspire people to offer their support.
We had the privilege of capturing just some of these stories and were personally moved by each person interviewed.
Working with the CAP team we have created a number of fundraising and event campaigns that have helped raised hundreds of thousands of dollars, exceeding targets, at times, more than double the targeted amount.